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Videography for Healthcare

Video that shows patients who you really are.

Healthcare-first video and photo production for clinics, specialists and health brands. We come to your clinic, shoot it like it's our own, and deliver content built to convert across every channel.

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5.0 (50+ reviews) AHPRA & TGA compliant

Trusted by 65+ healthcare practices across Australia

On set at a healthcare practice ON SET
Behind the scenes BTS
Production day PRODUCTION
Healthcare shoot ON LOCATION
ON SET
BTS
PRODUCTION
ON LOCATION
50+
Hours of clinic footage shot across Australia
100%
AHPRA & TGA compliant by design
✓
Owned and shot in-house, not outsourced
✓
We come to your clinic, you don't come to us
Why video, why now

The highest-leverage content for healthcare brands.

Video isn't a nice-to-have anymore. It's the single best way to build patient trust before they walk through the door, and it works harder than every other content type combined.

90%

Of information is retained

The average viewer retains 90% of what they see in a video, compared to roughly 10% of what they read. Patients remember faces, voices and your clinic environment long after they've forgotten the copy.

2x

Dwell time on websites

Google rewards pages where visitors stay longer. Adding video keeps patients on your site, boosts your rankings, and increases the chance they book before they leave.

10x

More trust than text alone

Healthcare is a trust business. A patient watching your team speak, your clinic, your bedside manner, builds far more confidence than any "about us" page ever will.

What we shoot

Four types of healthcare content, built to perform.

Every shoot day is planned to deliver multiple pieces of content across formats. One production, dozens of usable assets.

Brand films & clinic walkthroughs

The cinematic 60-90 second piece that introduces your practice. Shot on location, narrated by your team, designed for your homepage and brand campaigns.

  • Full clinic and team walkthrough
  • Practitioner-led narrative
  • Multiple aspect ratios delivered
  • Used across homepage, social and ads

Doctor & practitioner profiles

Short 20-30 second introductions for every GP, specialist or therapist on your team. Patients meet the person they'll book before they ever pick up the phone.

  • One short film per practitioner
  • Used on team pages and About Us
  • Doubles as social and ad content
  • AHPRA-compliant by default

Social-first & vertical content

Reel-format vertical videos built for Instagram, TikTok, YouTube Shorts and Meta ad placements. Educational, engaging, designed for the scroll.

  • 9:16 vertical-native production
  • Multiple cutdowns per shoot day
  • Subtitled and captioned
  • Built for organic and paid use

Paid ad creative

Performance-built video creative for Meta and Google ad campaigns. Hook-driven, AHPRA-reviewed, and produced in every format paid platforms need to scale.

  • 3-second hook structure
  • Multiple variations per concept
  • 9:16, 1:1 and 16:9 delivered
  • Tested against your existing creative
Photography included on every shoot

Every video production day includes photography. Practitioner headshots, clinic environment shots, treatment photos and team images, all delivered alongside the video.

Production packages

Three ways to work with us.

Whether you need a one-off brand film or a monthly content engine, there's a package built for the stage you're at.

Starter

Brand Film

One day on location, one polished brand film. Perfect for clinics launching a new website or refreshing their brand presence.

  • 1 production day at your clinic
  • 1 hero brand film (60-90 seconds)
  • 3 social cutdowns (vertical & square)
  • Photography included
  • AHPRA compliance review
  • Full source files delivered
Best for New clinics, website launches, brand refreshes
Get a quote
Most popular
Growth

Full Production

Two production days, a full content library. Hero film, doctor profiles, ad creative and a library of social content from a single shoot.

  • 2 production days at your clinic
  • 1 hero brand film
  • Up to 5 doctor or practitioner profiles
  • 10+ social cutdowns
  • 5 paid ad creative variations
  • Photography included (50+ images)
  • AHPRA compliance review
Best for Established clinics scaling paid ads & organic
Get a quote
Engine

Monthly Content

An ongoing content engine for clinics serious about organic growth. Recurring shoot days, fresh ad creative every month, a steady drumbeat of content.

  • 1 production day per month
  • 12 finished pieces per month
  • Ongoing ad creative testing
  • Photography refresh quarterly
  • Content calendar & strategy
  • Direct access to founders
Best for Multi-location groups & growth-mode practices
Get a quote
Our video production process

From kickoff to delivered content in 4 weeks.

A planned, structured production process designed for healthcare. No drawn-out scoping, no surprises on shoot day, no missed deliverables. We handle every step from concept to final cut.

STEP 01 — WEEK 1

Discovery & creative strategy

We start with a call to understand your practice, your patients, your services, and the outcomes you want from the video. Then we build a production brief covering concept, messaging, locations, talent and shot lists.

  • Strategy call and creative briefing
  • Concept development and storyboarding
  • Shot list and scene planning
  • Talent and location confirmation
Production Brief
24
Shots planned across the day
6
Scenes mapped
4
Practitioners briefed
STEP 02 — WEEK 2

Pre-production planning

We handle the logistics. Scheduling around your clinic hours, briefing your team, sorting hair and makeup if needed, and confirming every detail before shoot day. You sign off on the plan before cameras turn on.

  • Shoot schedule built around your clinic
  • Team briefing and talking points
  • Hair, makeup and styling arranged
  • Equipment, crew and timing confirmed
Pre-Production Checklist
Shoot date locked✓ Done
Team briefed✓ Done
Location prepped✓ Done
Hair & makeup booked✓ Done
Equipment confirmed✓ Done
STEP 03 — WEEK 3

Shoot day

We arrive early, set up at your clinic, and run the shoot with minimal disruption to your patient flow. Most productions take one day. Larger packages spread across two days to cover everything.

  • On-location filming at your clinic
  • Cinema-grade cameras and lighting
  • Direction and coaching for your team
  • Photography captured alongside video
Shoot Day
8hr
Average on-location time
4K
Cinema grade
50+
Photos captured
STEP 04 — WEEK 4

Edit & delivery

We edit your footage into the final deliverables: hero film, social cutdowns, doctor profiles, ad creative. Every piece is colour-graded, sound-mixed, AHPRA-reviewed, and delivered in every format you need.

  • Professional colour grading and sound
  • Multiple aspect ratios per piece
  • Subtitled and captioned versions
  • AHPRA compliance review before delivery
Final Delivery
Hero film (16:9)✓ Delivered
Vertical cutdowns (9:16)✓ Delivered
Square versions (1:1)✓ Delivered
Photography✓ Delivered
Source files✓ Delivered
Recent project

A full content production for Bayswater GP.

One production for a new Perth medical centre. Photography, brand walkthrough, doctor profile videos and a library of paid ad content, all from a single shoot day on location.

Healthcare Production

Bayswater GP

A new GP and allied health practice in Perth needed a complete content library for their launch. We delivered the photography, the video walkthrough, doctor introductions, and ad creative — all from one production.

Practice photography 50+ branded images for web & social
Video walkthrough 60-second brand film for the homepage
Doctor introductions 20-second profile videos per GP
Paid ad creative Multiple ad variations for Meta campaigns
Vertical social cuts Reel-format content for Instagram
AHPRA compliant Every asset reviewed pre-delivery
View the live site →
Bayswater GP video production day at the Perth medical practice
Bayswater GP On location, Perth WA
Why Altitudia

Healthcare video, not corporate filler.

Most video production companies treat your clinic like any other client. We don't. Here's where the difference actually shows up.

Altitudia
Video Agency
Freelance Videographer
Healthcare specialisation
100% healthcare
Multi-industry
Anyone with a camera
AHPRA & TGA compliance
Built into every shoot
Your problem
What's AHPRA?
We come to your clinic
Always
Studio-based
Sometimes
Multi-format delivery
9:16, 1:1, 16:9 standard
16:9 only, extras cost
One format only
Photography included
Every production
Separate quote
Video only
Ad creative integration
Built for Meta & Google
Generic brand video
Doesn't know paid ads
Direct access to founders
Standard
Account manager
They are the founder
What clinic owners say

Trusted by practice owners across Australia.

Real reviews from healthcare professionals running real practices.

"Nick's expertise and dedication have had a transformative impact on our business. Our appointment books filled up and our click-through rate has been three times the industry average. If you're in the healthcare space and looking for a marketing partner who truly delivers, I cannot recommend Altitudia highly enough."

DG
Dr Gosagan G Director, WA Skin Cancer Centre

"Working with Nick has been an absolute pleasure. He's highly responsive, always willing to listen and think outside the box. His extensive expertise in the medical industry is outstanding. I'd strongly recommend Altitudia to any healthcare business looking to grow."

MS
Milan S Assistant to CEO, Spectrum Health Group

"Nick has been instrumental in helping us grow. His experience in our field means he understands the needs of the business and is better equipped to help us. Would 100% recommend his services."

AT
Anna T Practice Manager, Wangara Medical Centre

"Altitudia has been a game-changer for my business. Nick took the time to understand my goals and developed a customised strategy that delivered results. My website traffic has increased and I'm seeing more leads and conversions every week."

DV
Dr Vasanth G Director, Nedlands & Wangara Medical Centres
Common questions

Got questions?

Everything practice owners ask before starting a video production with us. If yours isn't here, book a call and we'll answer it directly.

Book a Strategy Call →

Healthcare video production pricing in Australia varies based on the scope, the number of production days, and the volume of finished assets. A single-day shoot delivering a brand film and a handful of social cutdowns sits at the lower end. Full productions with multiple doctor profiles, hero films, ad creative and ongoing monthly content engage at significantly higher investment levels.

Rather than publish indicative numbers that don't apply to your specific scope, we give you a fixed-price quote on the discovery call once we understand exactly what your clinic needs to deliver.

Compliance is built into our production process, not reviewed at the end. From the initial concept brief, we plan the messaging, talking points, and visuals against AHPRA's advertising guidelines and TGA requirements. Every finished asset is reviewed before delivery to ensure it meets healthcare advertising standards.

This covers areas where general videographers commonly trip up: testimonials, before-and-after content, claims about treatment outcomes, mention of specific medications or scheduled substances, and identifiable patient content.

We come to your clinic. Every time. Healthcare video works best when patients see your actual practice, your real team, your treatment rooms and your environment. Generic studio footage doesn't build trust the way authentic on-location content does.

Our crew brings cinema-grade cameras, lighting and audio equipment that turn any clinical space into a professional production environment. We work around your patient schedule to minimise disruption.

Every shoot day includes the full production crew (cinematographer, director, audio), cinema-grade equipment, lighting and on-location filming. We also deliver photography alongside every video shoot at no extra cost.

Deliverables depend on your package but typically include a hero brand film, doctor or practitioner profile videos, vertical social cutdowns, paid ad creative variations, and 50+ photographs. Everything is colour-graded, sound-mixed, subtitled and delivered in multiple aspect ratios (9:16, 1:1, 16:9).

Yes. Paid ad creative is a core part of what we produce. We build ad content specifically for Meta (Facebook and Instagram) and Google paid placements with the right hook structures, vertical aspect ratios, durations and messaging that perform on each platform.

Because we also run paid campaigns for healthcare clients, we know what actually converts in the feed. Every ad we produce is tested against your existing creative to make sure it earns its place in the campaign.

Our standard timeline is 4 weeks: Week 1 is discovery and creative strategy, Week 2 is pre-production planning, Week 3 is shoot day, Week 4 is editing and delivery.

Faster turnarounds are possible for urgent campaigns. We can deliver social-first content for paid ads in 2 weeks if needed. Larger productions involving multiple shoot days or extensive ad creative typically run 5-6 weeks end to end.

Yes. Our Engine package is built for clinics that want a steady drumbeat of content rather than a one-off production. It includes a monthly production day at your clinic, a guaranteed number of finished pieces each month, ongoing ad creative testing, and quarterly photography refreshes.

This package suits multi-location groups, growth-mode practices, and clinics running consistent paid campaigns where fresh creative is essential to scaling spend without ad fatigue.

Let's get started

Ready to capture your clinic on camera?

Book a free strategy call. We'll map what your clinic needs to shoot, what the production looks like, and give you a clear plan and quote — whether you work with us or not.

Book a Strategy Call → See our work
30-minute discovery call No obligation, no pressure Walk away with a clear plan